It's Just a Tool

Last year year I directed this project for Kforce. We needed to show a visual inferring AI without being so blatant about it. 

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Since most of our footage needed to be sourced, our sandbox was pretty limited. But there's always a way.

My solution was to use AI as a tool in making variations of virtual reality headsets in this single shot.

We exported each individual frame from the shot, we used one second so there were 24 images. I took each frame into Photoshop and used AI prompts to create 24 unique goggle sets. Then we put the frames back in place and you can see the final results.

It’s just a tool. 

The difference is the humans who use it.